Unexpected.
This is how we do
events & marketing.

Philipp's unique journey began with initial banking training in Germany, followed by financial consulting work at DVAG that laid the foundation for his strategic business approach. Recognizing his passion for creating experiences, he pursued marketing and events studies in Berlin, joining an agency where he honed his craft.

His career accelerated when he was headhunted to Cologne, where he learned the art of incentives and conferences. As a manager, Philipp planned complex dental conferences, handled full venue operations, and orchestrated sophisticated sponsorship strategies. His financial background combined with marketing expertise revealed a critical industry gap – most event planners focus only on execution, missing the essential marketing component.

"I realized that planning an event is only half the job. Marketing is needed to promote it, to gain momentum," Philipp explains. "I worked on projects with stressed managers and overwhelmed teams, and I knew there was a better way – calculated, well-planned, with an eye on ROI, and properly marketed."

This insight led to the official establishment of The Brand Managers GmbH in Germany (2022) and expansion to the UAE (2023), now managing full-year marketing and events budgets for prestigious clients like BMW.